It takes more than professional training and a massage license to make it as a massage therapist. Many massage therapists run their own businesses, or rent out space within a spa or salon in order to offer others their services. If this is the path that you want to take as a massage therapist, you need more than professional training and a massage therapist license in order to succeed as a massage therapist; you need some business knowledge as well.
#1 Obtain a Business License
If you are going to open up your own massage therapy business, you may need to obtain a business license. In many states, if you want to run a massage therapy business, you need a business license in addition to your massage therapy license. Check with your state regulating body to find out if you need a business license in addition to your massage therapy license. As a small business owner or even as an independent contractor, you may want to obtain an Employer Identification Number (EIN) for all business transactions.
#2 Set-Up A Business
If you want to run your own massage therapy location, you are going to need to know how to set-up a business. You are going to need to save-up money to start a business or you are going to need to borrow money to start a business.
You are going to need to find a location you can use for your business. Massage therapy businesses exist in a variety of places. You may rent a room from a spa or salon that has extra space and set-up a message therapy business there. You may rent a small office space, or even set-up a home office.
Once you have a location, you are going to need decorate the space and make it appealing and inviting for potential customers. You want customers to feel like they are walking into a relaxing space, which may include repainting the space and investing in decorations and a sound system that help create that environment.
#3 Invest in Marketing
Finally, you are going to need to invest in marketing if you want your massage therapy business to succeed. Many massage therapist start off with word-of-mouth referrals from friends and family; however, if you really want to grow your business, you will need to advertise and reach out to people.
You may see if spas and salons in the area will allow you to put up a poster or set out business cards. You may want to offer a discount to first time customers to get people to take a chance on your business. You may also want to set-up an online presence so that people can find you online and learn more about your business. You will need to invest in marketing in order to grow your business.
Getting your massage therapy license is just the first step in your massage therapy career. If you decide to work independently, you are going to need get a business license, set-up a business, and invest in marketing in order to build a clientele to support your business. Look into a massage therapy class to get started on this career path.